TradeWinds Media Guide

At Miura, I had the opportunity to contribute to TradeWinds' advertising department by designing their online advertising guidelines. As a leading publication in the maritime industry, TradeWinds has undergone a digital transformation in recent years, and my role was to ensure that their advertising guidelines reflected that change.

 

To begin, I focused on the user experience, creating a clear sitemap and user flow that provided advertising customers with all the necessary information to make informed decisions. The guidelines cover both the digital and print versions of TradeWinds and are available in multiple languages. Regular updates are made to the site to ensure pricing and availability information was up-to-date.

Team:

Giuseppe Cacciatore – Art Direction, UI/UX